Advancing Business Research,
Teaching, and Academic Leadership
Assistant Professor at Karachi University Business School (KUBS). Research interests spanning Finance, Marketing, Supply Chain, HRM, and Digital Transformation, with a strong focus on evidence-based learning and applied scholarship.
- For student advising, research collaboration, and academic inquiries.
Teaching & Mentorship
Guiding students through academic learning, research direction, and professional development.
Research & Publications
Explore published work across finance, marketing, fintech, AI, and business research.
Academic Service
Supporting academic committees, advising, examinations, admissions, and institutional development.
Workshops & Training
Engaging students and professionals through training, guest speaking, and business-focused sessions.
About Dr. Sohaib uz Zaman
Dr. Sohaib uz Zaman is an Assistant Professor at Karachi University Business School (KUBS), University of Karachi. With more than 16 years of teaching experience, he contributes to both classroom excellence and research-driven academic development. His work spans multiple domains of business administration, with particular interest in how finance, technology, and consumer behavior shape modern markets and decision-making. Beyond academics, Dr. Zaman also serves in student-facing and administrative capacities, supporting learners through advising, mentoring, and academic coordination.
Research Areas
My research and teaching span the key pillars of business administration, allowing multidisciplinary insight and cross-functional problem-solving.
Wealth Management & Finance
Strategic investment, risk management, ethical financial planning, market behavior, and long-term value building for individuals and organizations.
Marketing Strategy
Consumer behavior, brand development, digital marketing, and analytics-driven decision-making for sustainable competitive advantage.
Supply Chain Management
Logistics, procurement, operational efficiency, and building resilient and sustainable supply networks.
Human Resource Management (HRM)
Talent development, performance systems, workplace culture, motivation, and organizational effectiveness.
As Student Advisor and Counselor (KUBS), I actively support students in:
Academic planning and performance support
Research direction and topic refinement
Professional readiness and career guidance
Structured mentoring for confidence and growth
Our Gallery
A glimpse into academic sessions, workshops, student advising, guest speaking, and university activities.
Get in Touch
For student advising, research collaboration, speaking invitations, or academic inquiries, please use the form below or reach out directly.